Live-streaming app TwitCasting surpasses 2 million users, but founder is a little distressed
TwitCasting is an app that allows you to stream videos from iPhone or Android handsets. The service was launched early in 2010, and there have been good numbers in terms of user acquisition: reaching 250,000 users in 2010, 750,000 in 2011, and 1.75 million in 2012. On Thursday, we had a chance to speak with Yoski Akamatsu, the CEO of Moi Corp., the company behind the app. He explained more about the services sudden growth:
I feel it rapidly shifted gears last November. Since the beginning of this year, we are acquiring almost 200,000 users a month. We may surpass 4 million users by the end of this year. […] The livecast channel has 200,000 to 300,000 visitors a day, and they usually stay for about 4 to 5 minutes on average. While I invented the service, I can’t really explain what has caused the recent rapid user growth. More than a half of our entire user base is people who are younger than 25 years old.